Wednesday, January 14, 2009

Banal Retentive...


First it was frozen foreheads. Now it's Betty Boop eyelashes.

Allergan, the company that turned an obscure muscle paralyzer for eyelid spasms, Botox, into a blockbuster wrinkle smoother, hopes to perform cosmetic alchemy yet again. At the end of the month, the company plans to introduce Latisse, the first U.S. government-approved prescription drug for growing longer, lusher lashes.

The product has the same formula as Allergan's eye drops for glaucoma, called Lumigan. It is one of several drugs in a category known as prostaglandin analogs, which are meant to reduce dangerous pressure in the eyeball. But as a side effect, the treatment tends to make the eyelashes of many patients longer and fuller.
From the wonderful company that suggests the injection of harmful bacteria (Clostridium) into your body comes a new product of banality...but hey...as all your pals cover their faces in a sandstorm...you'll be able to proceed full speed ahead and look good doing it.

We keep getting shallower and shallower...